‘Stiff and Light without compromising comfort’
First and foremost, I would like to thank Conticomponents Asia Pte Ltd and PUREBikes Asia for sponsoring the Bicycle.
The PURE Greed-SL came at a light 880g for the frame. The oversized bottom bracket and tapered headtube definitely made the bike look more beautiful above its intended purposes. The internal cable routing made the bike more aerodynamic and neat.

My virgin ride on the bike was with the Expo group and immediately I felt that it was amazing. Initially i was already prepared to suffer after as I have not been doing group rides for a long time. For the first ride, I was able to stay near the front especially during the climbs which was promising for a first ride.
Though the reach is slightly further than my previous setup, I quickly adjusted to the geometry and soon it felt very comfortable. With the PURE Greed-SL, I felt that it incredibly responsive and it was much easier to react to surges in a peloton. The acceleration of the bike is really quick due to the stiffness of the frame. Although the frame is stiff, the rides over bumpy terrain felt really comfortable due to the additional T800 composite used in the rear stay. Comparing to other bikes I had previously used ( Soul Truth / Giant TCR Composite ) there was minimal vibrations which could cause numbness in fingers during rides.
The first race on the bike was OCBC Cycle Singapore 2012, 59km Super Challenge. The race started really fast with many turns within the first kilometer. The handling of the bike was tested here and it definitely exceeded expectations. The peloton was going relatively easy most of the race with the occasional surges where the PURE Greed-SL responded perfectly. Climbing up Benjamin Shear’s bridge was the longest climb during the race. I was able to stay at the front due to the efficiency of the entire ride. Every pedal stroke brought force to the wheels and was not wasted through excessive flexing. In addition the maximum speed achieved going down Benjamin Shears Bridge was 68.8km/h, the bike felt stable even at such high speeds! I came in 20th place in mens open category with a time of 1hr 33mins for 62 km. I would definitely look forward for better results on this bike.
Overall I feel that the bike is indeed worth the price. The performance of the PURE Greed-SL is definitely comparable or better than the big brands in the market.
Review by Ivan Tay ( PURE Conti Racing )
Pro Bike Specifications
Frame/Fork: Pure Greed SL
Headset: Edge design with KCNC headset expander
Handlebar: KCNC Pure curve, 42cm
Bar tape: Clarks
Stem: Aerozine 120mm
Seatpost: Aerozine 31.6mm
Seatclamp: Aerozine superlight 34.9mm
Saddle: Glu:te Monologue
Bottle cage: T-one Anyway
Crank: Aerozine X13RL, 53/39
Bottom bracket: Aerozine ceramic
Shifter/brake lever: Sram Force
Rear derailleur: Sram Force with Aerozine jockey wheel
Front deraillure: Sram Force with KCNC clamp
Chain: KCNC-YBN 101Ti
Pedal: Exustar PR2CK
Brake caliper: KCNC C6
Cable/Housing: Clarks
Wheelset: Fast Forward 50mm
Tire: Continental sprinter/Gatorskin
Skewer: Aerozine quick release
Computer: Cateye V3
Weight: 7.11kg